Wednesday, January 14, 2009

Concern over CPSIA on the rise; CPSC.gov not a popular resource




CPSIA buzz (source: Blogpulse.com - Chart 1) and search activity (source: Google Trends - Chart 2) peak on January 8. Despite this increased interest, CPSC.gov has not received an influx of traffic this month (source: Google Trends for Websites - Chart 3).

In the past, primarily during food or toy recalls, I have seen an uptick in traffic to the relevant government website. In this case, the bulk of the activity is taking place on blogs like DaddyTypes and Treehugger. It will be interesting to see how this plays out. Has the CPSC totally lost control to small business owners and advocates?

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